With all of the digital marketing tactics at your disposal, you may be wondering, what is the importance of email marketing? Some are ignorant enough to believe that “email marketing is dead”. Is there any future in email marketing for small businesses?
Let’s face it, it’s 2018 and we all have a pretty good understanding of social media and how it works, right? But what if I told you that Twitter has 6 different forms of communication networks or that Facebook is most active on Fridays, do you still think that you’re a social media guru?
Beyond just a memorable logo, good branding increases the value of a company, provides employees with direction and motivation, and makes acquiring new customers easier. So what exactly is a brand?